Southwest Airlines Honors the State of Florida

WHAT: Southwest is honoring the State of Florida with a very special dedication
      showing Southwest's continued commitment to the Florida market. Southwest
      Airlines will host a kickoff event at Tampa International Airport's Red
      Hangar, followed by a tour visiting each city the carrier serves in
      Florida.

WHEN:    Friday, April 23



VISUALS:     --  A very large, new addition to Southwest Airlines
             --  Southwest Airlines Employees


TAMPA



WHO:     Ken Hagen, Hillsborough County Board of Commissioners Chairman

         Gary Kelly, Southwest Airlines Chief Executive Officer

         Ginger Hardage, Southwest Airlines Senior Vice President of Culture
         and Communication

         Local Southwest Airlines Employees and Invited Guests



WHEN:    Friday, April 23

         9:00 a.m.



WHERE:   Tampa International Airport

         Red Hangar

         4424 N. Westshore Blvd.

         Tampa, FL 33614



         Media Contact Brenda Geoghagan upon arrival, c: 813-927-9702





JACKSONVILLE



WHO:      Adam Hollingsworth, Chief of Staff to Mayor John Peyton

          Kevin Krone, Southwest Airlines Vice President of Marketing, Sales
          and Distribution

          Linda Rutherford, Southwest Airlines Vice President of Communication
          and Strategic Outreach

          Local Southwest Airlines Employees and Invited Guests



WHEN:     Friday, April 23

          11:00 a.m.



WHERE:    Jacksonville International Airport

          Southwest Airlines ticket counter



          Media Contact Diane Patten upon arrival, c: 904-741-2383





WEST PALM BEACH



WHO:      Kevin Krone, Southwest Airlines Vice President of Marketing, Sales
          and Distribution

          Linda Rutherford, Southwest Airlines Vice President of Communication
          and Strategic Outreach

          Local Southwest Airlines Employees and Invited Guests



WHEN:     Friday, April 23

          1:00 p.m.



WHERE:    West Palm Beach International Airport

          Southwest Airlines ticket counter



          Media Contact Dana Shapir upon arrival, c: 321-436-2086



FT. LAUDERDALE/HOLLYWOOD



WHO:      Ft. Lauderdale Vice Mayor Romney Rogers

          Kevin Krone, Southwest Airlines Vice President of Marketing, Sales
          and Distribution

          Linda Rutherford, Southwest Airlines Vice President of Communication
          and Strategic Outreach

          Local Southwest Airlines Employees and Invited Guests



WHEN:     Friday, April 23

          2:00 p.m.



WHERE:    Ft. Lauderdale/Hollywood International Airport

          Southwest Airlines ticket counter



          Media ContactTennina McAnanyupon arrival, c: 954-817-8454



ORLANDO



WHO:      Orlando Mayor Buddy Dyer

          Kevin Krone, Southwest Airlines Vice President of Marketing, Sales
          and Distribution

          Linda Rutherford, Southwest Airlines Vice President of Communication
          and Strategic Outreach

          Local Southwest Airlines Employees and Invited Guests



WHEN:     Friday, April 23

          3:30 p.m.



WHERE:    Orlando International Airport

          Southwest Airlines ticket counter



          Media Contact Stan Cielak upon arrival, c: 407-432-2099



FT. MYERS



WHO:      Ft. Myers Mayor Randy Henderson, Jr.

          Bob Ball, Lee County Port Authority Executive Director

          Kevin Krone, Southwest Airlines Vice President of Marketing, Sales
          and Distribution

          Linda Rutherford, Southwest Airlines Vice President of Communication
          and Strategic Outreach

          Local Southwest Airlines Employees and Invited Guests



WHEN:     Friday, April 23

          5:30 p.m.



WHERE:    Ft. Myers International Airport

          Southwest Airlines ticket counter



          Media Contact Celena Marr upon arrival, c 757-286-2983